7 tips for improving our CTRs

7 Do’s & Don’ts: How to Improve Your Email Click-Through-Rate

Although you work hard to provide helpful customer-focused content, you’re not in business simply to provide content. You can’t stay in business just providing content, without monetizing that content. But even if you monetize that content, if you’re using email in your marketing strategy overall, and if you’re not you should be, then you need to concern yourself with something called a Click Through Rate, or CTR. Here are 7 do’s and don’ts of how you can improve yours.